The story drives us. It activates both the rational and emotional sides of our human psyche. It’s an ancient pattern of information exchange that has closely followed our evolutionary path as humans. As social storytelling animals, we crave the structures of a well-told tale.
Our goal with Media 360 is to acknowledge, unravel and forecast how the story evolves across an increasingly complex landscape of creators, channels, and touchpoints.
We yearn to help everyone understand the maze of media channels and creative opportunities, but without your wisdom, the way to execute that creative vision oft-times falls apart. Let’s all craft better stories and ensure our narrative and canon hold to our vision.
